Which Color Wow product is best? Color Wow is a hair care brand founded by Gail Federici in 2013. Because color-treated hair is more susceptible to damage, the brand offers products that target and ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." After rounding up honest reviews and before-and-after photos from each of the editors who tested, it’s ...

Color Wow continues to pop up on social feeds thanks to its impressive hair transformations. With more than 40 years of experience in the haircare industry, the brand’s founder, Gail Federici, has ...

Over the past few years, I’ve noticed it a steep incline in the number of hair brands that predominantly created products for straight hair turn their hand to curly hair launches. It then always goes ...

My hair is best compared to a three-year-old. Sometimes it cooperates, and I’m treated to ‘good hair days’, while on other occasions it throws a tantrum and refuses to do anything I ask of it. As well ...

There’s nothing I’m more precious (read: vain) about than my hair. If there’s even a hint of rain on the forecast, I’m cancelling my plans, donning a baseball cap, and forcing my humidity-prone curls ...